Trade shows offer a valuable opportunity to showcase your company’s products and connect with new and established contacts to boost your presence in international markets.
Under the Sustainable Canadian Agricultural Partnership (SCAP), participating in tradeshows is more accessible for Canadian businesses. AAFC provides financial assistance through two streams:
Canada Pavilion Program
Large-scale pavilions providing Canadian companies access to exhibit at the world’s largest food and beverage tradeshows under a cohesive national brand identity.
AgriMarketing (National Industry Associations)
Aims to increase and diversify exports to global markets and seize market opportunities via industry-led promotional activities.
Find a Trade Event
Flagship Events
| Date | Event | Location |
|---|
| Canada Pavilion Program |
|---|
| January 26 to 30, 2026 | Gulfood | Dubai, United Arab Emirates |
| March 10 to 13, 2026 | FoodEx Japan | Tokyo, Japan |
| April 21 to 24, 2026 | Food & Hospitality Asia | Singapore, Singapore |
| October 17 to 21, 2026 | Salon International de l'Alimentation (SIAL) Paris | Paris, France |
| June 9 to 12, 2026 | Seoul Food & Hotel | Seoul, South Korea |
| October 9 to 13, 2027 | ANUGA | Cologne, Germany |
| Fish and Seafood |
|---|
| April 21 to 23, 2026 | Seafood Expo Global | Barcelona, Spain |
| October 28 to 30, 2026 | China Fisheries & Seafood Expo | Qingdao, China |
Other key trade events
AAFC’s AgriMarketing Program supports the following trade events through funding provided to national industry associations. For information on participating, contact your relevant industry association.
| Event | Location |
|---|
| Indo-Pacific |
|---|
| AAHAR - The International Food and Hospitality Fair | New Delhi, India |
| Asia Fruit Logistica | Hong Kong |
| Bakery China | Shanghai, China |
| Anuga Select China | Shenzhen, China |
| Biofach China | Shanghai, China |
| Children Baby Maternity Expo | Shanghai, China |
| China Food and Drinks | Jinan, China |
| China International Import Expo (CIIE) | Shanghai, China |
| China International Pet Show | Guangzhou, China |
| Food and Drinks Malaysia by SIAL | Kuala Lumpur, Malaysia |
| Food and Hotel Asia - Hotels, Restaurants and Cafés (HoReCa) | Singapore, Singapore |
| Food and Hospitality Vietnam | Hochi Minh City / Hanoi, Vietnam |
| Healthplex Expo and Natural & Nutraceutical Products China 2020 | Shanghai, China |
| Natural and Organic Asia | Hong Kong |
| ProWine China | Shanghai, China |
| Seafood Show Osaka | Osaka, Japan |
| SIAL China | Shanghai, China |
| Taipei International Food Show | Taipei, Taiwan |
| Vietnam FoodExpo | Ho Chi Minh, Vietnam |
| World Food Expo (WOFEX) | Manila, Philippines |
| North America |
|---|
| Americas Food and Beverage Show and Conference | Miami, United States |
| Cultivate | Columbus, United States |
| Farwest | Portland, United States |
| Florida Restaurant & Lodging Show | Orlando, United States |
| Food and Nutrition Conference and Expo | Philadelphia, United States |
| Global Pet Expo | Orlando, United States |
| International Dairy Deli and Bakery Association Show | Houston, United States |
| Michigan Greenhouse Growers and Great Lakes Expo | United States |
| National Restaurant Association Show | Chicago, United States |
| NewTopia NOW | Denver, United States |
| Natural Products Expo West | Anaheim, United States |
| New York Produce Show | New York, United States |
| Northeast Aquaculture Conference & Exposition | Portland, Maine, United States |
| Northwest Hay Expo Trade Show | Kennewick, WA, United States |
| Petfood Forum | Kansas City, United States |
| Private Label Manufacturers Association | Chicago, United States |
| Produce Marketing Association Fresh Summit | United States |
| Seafood Expo North America | Boston, United States |
| SIAL Canada | Toronto / Montreal, Canada |
| SuperZoo | Las Vegas, United States |
| Supply side West | Las Vegas, United States |
| Sweets and Snacks Expo | Chicago, United States |
| Tropical Plant Industry Exhibition | Tampa, United States |
| World Dairy Expo | Wisconsin, United States |
| World Floral Distribution Conference | Miami, United States |
| World Floral Expo | New York, United States |
| Europe |
|---|
| Biofach | Nuremberg, Germany |
| Conxemar | Vigo, Spain |
| Food Ingredient Europe | Frankfurt, Germany |
| Food Matters Live | London, United Kingdom |
| Fruit Logistica | Berlin, Germany |
| Health Ingredients Europe | Frankfurt, Germany |
| International Food and Drink Event | London, United Kingdom |
| Interzoo | Nuremberg, Germany |
| ISM Cologne | Cologne, Germany |
| ProWein | Dusseldorf, Germany |
| The International Trade Fair for Plants | Essen, Germany |
| World of Private Label | Amsterdam, Netherlands |
| World Potato Congress | Dublin, Ireland |
| Middle East and Africa |
|---|
| Saudi Food Show | Riyadh, Saudi Arabia |
| SIAL Middle East | Abu Dhabi, United Arab Emirates |
| VIV MEA | Abu Dhabi, United Arab Emirates |
How to prepare for a trade event
Step-by-Step Guide to Successful Trade Show Preparation, Delivery and Follow-Up
Consult additional resources
Agri-food trade services for exporters
Find services and information for the agriculture and food industry that can help you export to global markets.
Agriculture and Agri-Food Canada regional offices
Get local access to information on agri-food programs, services and trade assistance that can help you meet your business objectives in the agriculture, food, food processing, and fish and seafood sectors.
Agri-Food Trade Commissioner Service
Benefit from export advice and guidance to help you achieve your international business goals.